Introducing SlashCode: The Brand That Geekdom Needs

On my never-ending quest to find examples of designers bridging the gap between the geek and the chic, imagine my delight when the mountain came to Muhammad. That mountain is SlashCode a new premium brand after my own heart. model_SlashCode_02

Here's the story from cofounder Linda:

"SlashCode was created by my partner Kevin and myself because we are Geek ourselves. We LOVE manga, comics, video games, sci-fi, sci-fantasy, RPG, cosplay … But apart from the beloved T-shirt with the huge super hero logo, we couldn’t find a geek and chic fashion alternative The kind we could wear anytime, anywhere : at work, for a romantic diner, for a corporate event …

So we created SlashCode. Our designs are inspired by Geek Culture icons : the ones we grew up with and some more recent ones. Our scarves are made of the finest fabrics and we pay attention to all the details : designs. packaging, printing … "

Attention indeed! UPDATE: When you look at each scarf, have a look at some of the incredible details close-up!) These scarves are gorgeous and are available in 3 sizes with 3-4 models exclusive to each size, all in a light cotton blend.

The Rebel One (60 X 60 cm). Bandana sized scarf, perfect for the bikers to ride in style

slashCodescarf-Model9 slashCodescarf-Model8

The Square One (100 X 100 cm ) Elegant and chic, easy to adapt to your styles



The Long One (180 X 90 cm ). Ideal to envelop yourself in your favorite universe.


THE ARC: A tribute to Iron Man



Why do we need SlashCode? Because this brand isn't just about making geek chic. In fact, the term is so overused that it's  come to describe a too wide range of product--much of which isn't very chic at all. (I'm keeping it real, people). Instead SC is about elevating geek to something more. Never mind making geek chic. This is about taking our beloved culture and fandoms and interpreting them with a level of elegance and sophistication via a product that is both versatile and affordable. I'm not wearing a t-shirt to the opera. EVER. (And FYI, you shouldn't either) But I would wrap one of these around me.

The scarves are available to pre-order via the brand's indiegogo campaign : I highly recommend you go ahead and get one of each.

The delivery is scheduled for January 2015 and meanwhile the buying experience will include videos and news. That means that you, the customer will literally see the birth of your scarf.

Oh and just in time for the holidays, if you're strapped for cash and feeling lucky, you'll have an opportunity to make one yours via this blog. That's right people, I'm giving a SlashCode scarf away!  Enter to win now: SO EXCITE!


NOTE: Go and show your support for the brand on their site. If they don't get the funding they need, these scarves won't happen, so support geeky affordable luxury and fund SlashCode today!

Art + Fashion: Dr. Martens X Hieronymus Bosch

Working for a company like Dr. Martens comes with some special perks: like getting my hands on exclusive, limited styles before anyone else. It's a blogger's dream. But when I found out my dear friend Rachel was not only coveting these particular boots herself, but was also an art history major (!!!), I knew she was the perfect person to pen this post.

---------------------------------------------------------------------------------------------- Heaven Above and Hell Below. Stomp the streets with alchemical allegories and unreal demons with Dr. Marten’s Bosch printed footwear and bags.

There’s pretty much no outfit that isn’t improved with the addition of a Dr. Marten. When the boot is sporting a bad ass painting - well it’s just that much better.


Hieronymus Bosch’s Garden of Earthly Delights is one of the most recognizable works of Western art and I’m thrilled to see more and more pieces of art being incorporated into accessible Fashion. The Lolita fashion community has been subtly plastering paintings on dresses, tights, parasols etc for a while now and it’s great to see a trend I really admire go mainstream! (Want to know more about Lolita fashion? Check out this primer on art prints and Lolita from F Yeah Lolita).

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Bosch’s work is so recognizable and so often filled with wildly fantastic imagery that his work has captured the minds of historians since.. well pretty much forever. “When people see in a painting any monstrosities that go beyond the limits of nature,” wrote Felipe de Guevara, “they attribute them to Hieronymus Bosch and thus make him the inventor of monsters and chimeras.”1 Obviously we can’t credit Bosch for inventing such things but his work has a singular style that endures. In fact, Bosch’s style is so strange and there are so few records to teach us about his personal life that many historians struggle today to understand the symbols and allegories in his works.


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Take the Sensual Garden section of the triptych.  ["Heaven" $129.95]


I think the merging of iconic art and everyday fashion goes well with the alchemical themes of Bosch’s Earthly Delights. Throughout this garden are structures and objects that have direct parallels with a myriad of tools used by Alchemists. Alchemy as practiced in Bosch’s time has far more to do with medicine than it did with turning lead into gold - think of pharmacists. “The subject matter and organization of the Garden of Earthly Delights triptych is identical to the basic alchemical allegory which sees distillation as the cyclical creation, destruction, and rebirth of the world…”.2 Freely translated for my purposes I think that means Fashion will continually evolve, borrow, cast down and revive all kinds of trends. Nothing new is created without debt to what has come before. If you feel like giving a nod to the passionate experience of creation - choose a Dr. Martens piece with “Delights”.


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If, however, you are into the monstrous beauty of life then the Hell pieces are for you! [Hell $149.95]

Bosch’s hellscape draws you into a vision of horror. Filled to the brim with hundreds of demons and twisted monsters it is for this part of the triptych that Bosch has been canonized in the halls of history. Dominating the print is the infamous Treeman, “variously understood to be an egg, a goose’s carcass, the exoskeleton of an insect, a jug, a sodomite, a cosmic anus, the devil, a hellish tavern or brother, and hell itself. Built of disparities, this quintessential “Bosch” has sometimes been read as the artist’s portrait of himself.”3 It has also been described as a Ship of Fools (a ship for fools, a giant fool functioning as a ship and even a foolishly impractical ship). It is everything and nothing. A vision into a land filled with uncountable freaks and also an empty void, a screen onto which an artist has cast elaborate, fantastical lies. Bosch’s real innovation “...consists not in the creatures themselves but in the places where they appear. No longer at the margins of sacred or secular space or both, they occur on the central and centralizing medium [...] as the principal subject of autonomous works of art.”4


Dr. Martens pieces featuring the works of Hieronymus Bosch are absolutely wearable art objects that will armor you in creation, destruction, fantasy and nature. There’s no better way to accessorize!


- Rachel Parker


The Heaven and Hell Bosch collection is available for a very limited time (complete with exclusive box) at a Dr. Martens store near you

1 Via Impossible Objects by Joseph Koerner in RES: Anthropology and Aesthetics, No. 46, Polemical Objects (Autumn, 2004), pp74. BIB ENTRY: DE Guevara, Comentarios de la Pintura, 1560-1563, ed. A. Ponz (Madrid, 1788); cited J.K. Steppe, “Jheronimus Bosch. Bijdragen bij gelegenheid van de herdenkingstentoonstelling te’s-Hertogenbosch,” in Jheronimus Bosch. Bijdragen bij gelegenheid van de herdenkingstentoonstelling te ‘s-Hertogenbosch 1967 (‘s-Hertongenbosch, 1967), p. 21.
2 Via Bosch's Garden of Delights Triptych: Remnants of a "Fossil" Science by Laurinda S. The Art Bulletin, Vol. 63, No. 1 (Mar., 1981), p. 99.
3 Via Impossible Objects by Joseph Koerner in RES: Anthropology and Aesthetics, No. 46, Polemical Objects (Atumn, 2004), p.79
4 Ibid. p.77