Visual Merchandiser and Freelance CAD Artist
With both a BFA in women's sportswear and over five years of retail experience, I'm ready to provide a fresh perspective and diverse skill set to increase your sales via a creative role in a corporate setting. I live for research and development, and I thrive in a fast-paced environment where every day brings new challenges and surprises.
Best Made Co. Freelance CAD Artist Nov 2018
Rendered company flats in multiple fabrics and colorways for the Mallmann F19 capsule collection of clothing and accessories.
DC Comics/Vertigo Designer Oct 2016
Contributed designs to Gail Simone’s, “Clean Room,” series, used on main character.
Primark Visual Merchandising Supervisor Nov 2017 - Present
Compile weekly sales reports and analyze sell through to make effective merchandise moves and achieve positive fiscal results
Participate in walkthroughs with members of management to ensure seamless execution of best practice visual standards
Photograph store after re-merchandising to create a presentation for corporate visual team and management
Lead visual team in the proper execution of dressing/styling window and interior mannequins
Traveled to support grand opening of Brooklyn store and train their vm team
Maintain a flexible schedule and perfect attendance to ensure business needs are met
Point person for vm when dual site visual manager is away.
Visual Merchandising Assistant Feb 2017 - Nov 2017
Collaborated with vm coaches and department managers to merchandise product to standard and drive sales, leading our store to be number one in the company for those departments a week into opening.
Lead our store to be the second highest grossing in the US for Harry Potter sales through strategic cross merchandising of product in prominent, high traffic areas.
Train management and other retail personnel on store standards alongside visual manager
Keep track of inventory and reorder product to maintain displays; updating displays according to priority guidelines
Comp shop competitors
Implement visual merchandising initiatives for all departments according to corporate directives.
Partner with members of management to execute monthly floor moves.
Maintain creative freedom over how trends are displayed while adhering to store standards and “see it, buy it”.
Display the appropriate signage for products and sales promotions.
Geek Girl Brunch (GGB) Co-founder May 2014 - Present
Ensure consistent brand design and voice by co-managing over 80 international chapters
Research geek culture trends to develop themes for GGB objectives and brand
Collaborate with artists and partners to develop visual content for events and campaigns
Curate and procure goods and services from vendors and marketing companies through cold emailing, networking
and following through with warm and qualified leads. This includes coordinating shipments of promotional goods from
Warner Bros., securing a year-long sponsorship from Forbidden Planet, acquiring free catering for our NYCC afterparty
Present at and host various GGB events and comic book conventions
Valiant Entertainment Design & Sales Intern May 2015 - Oct. 2015
Hand illustrated comic pages for editorial and promotional purposes
Conceptualized, designed, and photographed original content for social media
Researched graphic design trends for marketing, forecasts, and creative inspiration
Created and maintained several ongoing newsletter, sales, and image databases
Grossed over 2k in one weekend by hand-selling at a convention
Dr. Martens AirWair USA Senior Keyholder Oct. 2010 - Oct. 2014
Earned the store over 13% of its annual sales via display and excellent customer service
Designed, sourced, shopped, and budgeted for in-store displays
Michael Kors Inc. Design Intern – Special Markets Feb. 2010 - May 2010
Supported all areas of design including: hand drawing and garment specs, CAD renderings of original denim embellishments, updating pieces on PDM, assembling boards for line meetings, managing linesheets, choosing and filing swatches and denim samples, trim sourcing, sewing
Contributed original designs to the Holiday and Spring 2011 MICHAEL Michael Kors collections
Maintained the showroom and set up merchandise presentations for client meetings
Intricate Concepts/ Fourfront Clothing Graphic Design Assistant Feb. 2008 - Aug. 2008
Landed the company it's greatest exposure to date-- 3 million people-- by negotiating a deal to have our product repeatedly featured on a hit MTV Show.
Contributed a featured design to client’s brand used in marketing and packaging
Produced full color CAD renderings of garments
Assisted in the design of t-shirt graphics and branding for various clients
Museum @ FIT Photography Assistant Aug. 2004 - May 2005
Organized photographs for documentation, publicity, and promotion
Handled museum pieces from Costume & Accessories departments for shoots
Fashion Institute of Technology, State University of New York Bachelor of Fine Arts - Women’s Sportswear May 2010
Politecnico Di Milano, Milan, Italy Knitwear Design Focus Fall 2008
H. S. of Fashion Industries, New York, NY Fashion Endorsed Diploma May 2004
Hand Sketching, Adobe Photoshop, Illustrator, In Design, Draping, Flat Pattern Making, Microsoft Office, CAD Design, Garment Construction, Concept and Line Development, PDM, Spanish, Flat Sketching, Spec'ing
ACTIVITIES / VOLUNTEERING
Volunteer StyleCareers Fashion Career Fair NY Fall 2015, 2014, 2011, 2010
Volunteer Food Server Bowery Mission Winter 2015
Featured Guest Artist HarperCollins Publishing Spring 2014
Counselor/ Design Teacher Camp Move IT Summer 2010
Volunteer Mercedes Benz Fashion Week F/W 2009, S/S 2008, F/W 2007
NJ Comic Expo 2016 Anime Fan Fest 2016 NJ Comic Expo 2015
Ladies of the Con Pokemon 20th Anniversary Panel DC Comics Dialogues
#MakeComics: Art of Lettering #MakeComics: Designing Spectacular Covers
#MakeComics: Digital Comics
TL;DR : Where I've contributed
Geek Girl Brunch, DC Comics/Vertigo, Valiant Entertainment, Dr. Martens AirWair USA, Michael Kors Inc. , Intricate Concepts/ Fourfront Clothing, Museum @ FIT,
StyleCareers Fashion Career Fair NY, Bowery Mission, HarperCollins Publishing, Mercedes Benz Fashion Week,
ABOUT THIS BLOG
It serves to prove that the fashion world is full of geeks and people inspired by them and their subcultural interests-be it tech, sci-fi, comics, Steampunk, anime, etc… Designers teach us that what we often consider to be the most geeky — a term that hasn’t always been viewed in the most flattering light — can too serve as a driving force behind a bevy of beautiful, wondrous things, that are seen by the general (read: fashionable) population as commercially viable, praiseworthy, and sought after.
Leave it to the fashion industry to elevate geek culture to haute heights.
Geeks are no longer the underdogs, or the outcasts. We need not be afraid of fashion because, as this blog will prove, we are clearly the ones creating it.
Here’s to bridging the gap between geek and chic.